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Matched Savings for Entrepreneurs

CAMEO hosted the AFI Resource Center as they discussed how matched savings programs work and benefit low-income entrepreneurs and microenterprise development organizations. This webinar also showcases the work of a current AFI grantee, the Community Action Partnership (CAP) of Sonoma County, who will share insights on managing an IDA program and supporting low-income entrepreneurs.

What Healthcare Reform Means for Your California Small Business

Open enrollment for California’s new healthcare exchange opens in October, and purchasing starts January 2014, so we thought it was a good time to fill you in so that you can teach your clients about their options. This webinar will focus on what the new healthcare law, the Affordable Care Act, means for small businesses. It will focus on both federal and state provisions to help local small business owners understand how the law will affect them.

Inspired Marketing

How to Creatively and Consistently Communicate to Your Ideal Customers: Before you jump into any marketing strategies (including social media), do you really know what you want to communicate? Joy Taylor presents.

Working Smart

How to Understand Your Profit and Loss Statements to Increase the Bottom Line: Numbers tell stories when you know how to read them. In order to be sustainable and thrive, smart entrepreneurs turn to their financial statements to make empowered decisions. Susan Brown presents.

Capital for New Resource Based Businesses

ShadeFund is a national, web-based microloan program (up to $50,000) for green entrepreneurs who use farmland or forestland responsibly. This webinar demonstrates how California microlenders can work together with ShadeFund to ensure that California’s green innovators have access to the capital they need to grow.

Press Releases From A to Z

– Best practices for writing press releases – when to issue a press release, how to create news, how to write a headline, which other elements to include, to whom to send, how to follow up, and more.

Running A Successful District Meeting

– District meetings are a highly effective way for the micro-business sector to advocate on its own behalf. CAMEO’s Heidi Pickman hosts a webinar on how to most effectively leverage your strengths when meeting with a state legislator.

Writing Tips

– Writing well is an essential skill in any micro-business’s tool kit. CAMEO’s Heidi Pickman walks through what to look for and what to avoid to make your writing clear, concise and persuasive.