Thanks to CSU Bakersfield SBDC for sharing Sally’s story!
Sally Gerbo founded Gerbo Designs, a boutique branding firm, in 2007. The company provides brand strategies, web design, and marketing materials for businesses. Sally’s passion, creative vision, exceptional detail, and innovative design help her clients build strong brands.
After 8 years in business, Sally sought the expertise from CSU Bakersfield SBDC. She needed help in the areas of strategic planning, positioning, and developing a marketing outreach effort to continue to build and transition her business. Having established a solid business, Sally reconnected with the SBDC in 2018. This time, she wanted to develop growth strategies, including improved ways to streamline operations and better time management practices. Over the course of her time working with the SBDC, her business has grown over 100%. She has also established a network of trusted vendors and added over 60 satisfied clients to her portfolio.
Claudia at the SBDC has been instrumental in helping my marketing business grow and expand with her sincere commitment, credibility, and expertise. She has provided invaluable insight for everything from writing proposals to client interaction and website copy. Claudia is an ally in my business corner. She cheers my successes and offers confidence boosts when called upon with a listening ear and an honest unbiased point of view.
Sally Gerbo
In 2015, Sally hosted the Valley Sierra SBDC’s “Boost Your Business” lunch & learn. Her course “Branding 101” kicked off her new venture, a coaching series called “Brand Camp.”