New Address: Two Embarcadero Center, 8th floor, San Francisco, CA 94111     

Robin King, Rene TreVor Jewelry

Robin King always dreamed of having her own business but never imagined it would come from such tragic circumstances. On the same day that she lost her mother to her battle against cancer, her 25-year-old son’s life was also taken. But part of her healing came through creativity. Not long after their deaths, Robin began making keepsake jewelry for herself and a few family members as a way of dealing with their recent losses and to keep their loved ones close. In loving memory of her mother and son, the name and concept for her business were conceived. 

Martín Madriz, The Green Waffle

In mid-2015, Martín Madriz found himself uncertain how to get his waffles off of the griddle and into grocery stores. El Pajaro CDC’s Kitchen Incubator gave him the space and support he needed.

Vicente Quintana, El Nopalito Produce

Vicente Quintana started El Nopalito Produce in Watsonville, CA with a 30-pound box of cactus paddles. In six years, he turned his kitchen-table business into a thriving concern with six employees, processing 10,000 pounds a week and distributed in more than 30 markets across central California.

Nikki Dailey, HEAT Culinary

This story comes to us from Women’s Economic Ventures. HEAT Culinary was one of WEV’s first applicants under the Microloan Management System (MMS), and has gone on to great success since receiving a loan from the organization. “MMS has been tremendously helpful for us,” said Devon Johnson, WEV’s Director of Lending. “We’ve been able to

Alfredo Garcia, Watsonville Diesel

Alfredo Garcia had twenty years of experience in diesel trucking, but needed some business development training to grow Watsonville Diesel. Thanks to the firm foundation of strategy and financial management training that CAMEO member El Pajaro CDC provided, he was able to open a second location and make progress toward becoming an international dealer.